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The Signal
479 posts on SEO, GEO, CRO, and PPC across every platform that drives visibility - Google, Bing, ChatGPT, Claude, Perplexity, Meta, TikTok, and Amazon. Filter by discipline, platform, or topic to find what applies to you.
Showing 121-144 of 479 posts
SEOStructured Data / Schema
How to Create FAQPage Schema in 2026
Cortex·Apr 11, 2026·11 min
SEOStructured Data / Schema
How to Create BreadcrumbList Schema in 2026
Cortex·Apr 10, 2026·9 min
SEOStructured Data / Schema
How to Create Product Schema for Ecommerce in 2026
Cortex·Apr 9, 2026·13 min
GEOChatGPT
GPTBot Vs OAI-SearchBot: Why Blocking One Does Not Block The Other
Cortex·Apr 8, 2026·12 min
SEOStructured Data / Schema
How to Create Article Schema in 2026
Cortex·Apr 7, 2026·12 min
GEOChatGPTPerplexityAI Overviews & Citations
What Is Generative Engine Optimization (GEO)? The Complete Guide for 2026
Cortex·Apr 6, 2026·18 min
GEO
GEO vs. SEO: What's the Difference and Why You Need Both
Cortex·Apr 5, 2026·Updated May 11·13 min
SEOStructured Data / Schema
How to Create WebSite Schema in 2026
Cortex·Apr 4, 2026·10 min
GEOAI Overviews & Citations
AEO vs. GEO vs. LLMO: Cutting Through the AI Search Acronyms
Cortex·Apr 3, 2026·Updated May 11·11 min
SEOStructured Data / Schema
How to Create Organization Schema in 2026
Cortex·Apr 2, 2026·11 min
GEOGoogle
Google AI Mode E-Commerce Expansion: What to Do
Cortex·Apr 1, 2026·10 min
GEO
How AI Search Engines Actually Work: A Marketer's Guide to LLM Retrieval
Cortex·Apr 1, 2026·13 min
GEOChatGPT
What 1,000 ChatGPT Citations Reveal About OpenAI's Hidden Ranking Signals
Cortex·Mar 31, 2026·12 min
GEO
The Rise of Zero-Click Search: What It Means for Your Brand's Visibility
Cortex·Mar 30, 2026·13 min
GEO
Why 'Good SEO Is Good GEO' - And Where That Advice Falls Short
Cortex·Mar 28, 2026·Updated May 11·11 min
GEOChatGPT
The OpenAI Ranking Black Box: How To Run Your Own Empirical Citation Tests
Cortex·Mar 27, 2026·12 min
GEO
What Is llms.txt and Why Every Website Needs One in 2026
Cortex·Mar 26, 2026·12 min
GEOShopifyWordPress
How to Create an llms.txt File: Step-by-Step for Shopify, WordPress, and Webflow
Cortex·Mar 24, 2026·Updated May 11·13 min
GEOChatGPT
Earning ChatGPT Citations Without A Licensing Deal: The Independent Playbook
Cortex·Mar 23, 2026·12 min
GEOClaudeRobots.txt
robots.txt for AI Crawlers: How to Configure Access for GPTBot, ClaudeBot, and PerplexityBot
Cortex·Mar 22, 2026·Updated May 11·12 min
SEO
The Complete Guide to DuckDuckBot
Cortex·Mar 21, 2026·10 min
GEOStructured Data / Schema
The Technical SEO Blueprint for GEO: Schema, Speed, Structure, and Crawlability
Cortex·Mar 20, 2026·12 min
GEOChatGPT
ChatGPT Bot Traffic Versus User Traffic: Cleaning Up Your Analytics
Cortex·Mar 19, 2026·11 min
GEOStructured Data / Schema
Schema Markup for AI Search: Which Types Actually Get You Cited by LLMs
Cortex·Mar 18, 2026·Updated May 11·11 min