Always-on monitoring of how Bingbot indexes your site. One crawler feeds Bing Search, Microsoft Copilot grounding, Yahoo, Ecosia, and DuckDuckGo's organic results. Sentry catches blocked paths, missed IndexNow pushes, and Copilot-killing directives. Cortex handles the fix.
Continuous audits of Bing's coverage of your site against the 10 things that determine whether Bingbot indexes you and whether Copilot can ground its answers in your content. Bing publishes more first-party AI-visibility detail than any other major engine. Sentry catches what fails. Cortex fixes it.
User-agent: bingbot (Bing's published token is case-sensitive lowercase) is not Disallowed, and the wildcard User-agent: * directive does not block crawl-eligible paths.
Canonical pages have no `noindex` meta or `X-Robots-Tag: noindex` header. Per Bing's Webmaster Guidelines: NOINDEX excludes the page from Bing search, Copilot experiences, AND grounding API results.
Recent Bingbot visitor IPs resolve back to search.msn.com per Bing's published bingbot.json range list. Filters spoofed UAs.
A BWT property exists for the apex domain with at least one verified owner. Required for crawl-stat visibility, query data, and the AI Performance dashboard (the only first-party AI citation tracking among major engines).
A valid sitemap is submitted in Bing Webmaster Tools with status 'Success'. No crawl errors on the latest fetch.
An IndexNow UUID key file is hosted at /{uuid}.txt and the site pushes new and updated URLs via the IndexNow API. Bing's recommended path for fast indexation.
Critical headings and body copy appear in the initial HTML or are emitted within Bing's render budget. Bing renders with current stable Microsoft Edge (Chromium).
NOARCHIVE directive is absent on content the publisher wants Copilot to ground in. Per Bing's guidelines: NOARCHIVE prevents content from being used in Copilot responses and grounding results.
Pages targeted at Copilot citation use the data-snippet HTML attribute (Bing-specific, introduced October 2025) to specify allowed citation text. Improves Copilot citation depth.
BWT's Crawl Control setting is at default or higher. No anti-DDoS or WAF rate limit is throttling Bingbot's burst pattern at the edge.
Paste your homepage URL. Sentry verifies robots.txt allowance for the lowercase bingbot token, NOINDEX absence, BWT verification, sitemap status, IndexNow setup, NOARCHIVE / NOCACHE alignment, and data-snippet usage, then ships a per-rule report. No signup, instant results, always free.
Sentry fetches your site, runs every BINGBOT rule, and renders the full result page before your next sip of coffee.
Each failed rule ships with a prescription paragraph. Hand it to engineering and the gap is closed before lunch.
Add your site to the daily Sentry sweep with one click. New regressions get caught the next morning.
10 rules in the BINGBOT Sentry. Daily 3:30 AM ET sweep.
One brain. Thirty-six pairs of eyes. Sentries monitor every visibility signal that decides whether search engines, AI engines, and ad platforms show you. Cortex reads what they see, weighs it against a unified corpus of platform documentation, and acts. Every move follows a defined decision protocol: action stated, reason given, impact named.