Always-on monitoring of your LocalBusiness schema. The signal Google uses to associate your site with your Google Business Profile, render the local pack on map-intent queries, and populate the Knowledge Panel for local brands. Sentry catches incomplete addresses, missing geo coords, and malformed opening hours. Cortex handles the fix.
Continuous audits of your LocalBusiness schema against the 11 things that decide local-pack eligibility, Knowledge Panel rendering, and Google Business Profile enrichment. Covers all LocalBusiness subclasses (Restaurant, Store, Hotel, ProfessionalService, etc.). Sentry catches what fails. Cortex fixes it.
A LocalBusiness or subclass (Restaurant, Store, Hotel, ProfessionalService, etc.) is present. Without it the page is ineligible for local-pack and Knowledge Panel association.
The LocalBusiness `name` is set and non-empty. The minimum signal for entity recognition.
The `address` property is a PostalAddress object (not just a string). Required for Google's local-pack matching.
The PostalAddress includes at minimum `addressLocality` AND (`addressRegion` OR `addressCountry`). Incomplete addresses fail to match Google Maps records.
The LocalBusiness `url` points to the canonical host. A mismatch prevents Google Business Profile linking.
The `telephone` property is present. Used by Google for NAP (Name/Address/Phone) consistency checks across the web.
The `openingHoursSpecification` array is present with day/open/close entries. Drives 'Hours' display in Knowledge Panel and Maps.
The `geo` property is a GeoCoordinates object with `latitude` (-90 to 90) and `longitude` (-180 to 180). Increases map-pin accuracy.
The `image` property points to at least one valid URL. Used in Knowledge Panel hero and Maps card.
The `priceRange` property is one of `$`, `$$`, `$$$`, or `$$$$`. Specifically formatted per Google's spec.
The `aggregateRating` property is set with valid `ratingValue`. Star ratings boost local-pack ranking and CTR.
Paste your homepage or location page URL. Sentry fetches the page, parses the JSON-LD, finds the LocalBusiness entity (and any subclass), and validates the 11 rules. No signup, instant results, always free.
Sentry fetches your page, parses the localbusiness schema markup, runs every rule, and renders the full result page before your next sip of coffee.
Each failed rule ships with a prescription paragraph. Hand it to engineering and the gap is closed before lunch.
Add your site to the daily Sentry sweep with one click. New regressions get caught the next morning.
11 rules in the LOCALBUSINESS SCHEMA Sentry. Daily 3:30 AM ET sweep.
Stop Guessing. Start Seeing. Get Cortex.
Cortex is your marketing decision engine. It knows every best practice ever published across search and AI platforms - and every visibility signal these platforms use to rank your business. Cortex monitors your site against those signals in real time and automatically optimizes your site for them. The result - more conversions, lower cost.