CASE STUDY | FENO
Feno
We doubled their revenue while simultaneously increasing profitability. Learn how we applied fundamentals-first principles to achieve scale & efficiency.
2,550%
Increase in 1st Page Keywords
1,000%
Increase in Organic Purchases
897%
Increase in Organic Revenue
OVERVIEW
About Feno
Feno revolutionizes skin care with its AI-powered SmartScan, delivering a 30-second full-mouth clean with personalized brush angles and seamless connectivity — transforming brushing into a gateway for overall care being.
About UsCategory
B2C, eCommerce
Service Program
SEO Program
Challenges
Unable to scale on media spend
PROBLEM
Unable To Simultaneously Scale Revenue & ROAS
Feno had been running Google Ads for 6 months leading up to our engagement. At its peak they were able to reach $175,589 in a month in revenue while enjoying above 7:1 ROAS.
SOLUTION
Capconvert’s Approach
We outlined strategies to address the client’s challenges — SEO, keyword research, on-page optimization, and link building efforts. Technical improvements to the site: faster load times, redesign and optimization for speed, user experience, and conversion.
The Outcome
See the impact of our data-driven strategies that generated measurable results, from increased traffic to higher conversions. Every outcome tells a story of our success.
Month Five to Twelve
257
Total Keywords
4.5K
Page Keywords
7M
Organic Users
5
Organic Purchases
$1,634
Organic Revenue
Results After Five Months
5,610
Total Keywords
725
1st Page Keywords
11,839
Organic Users
80
Organic Purchases
TESTIMONIAL
In their words
Ben Falls
Head of Marketing
“Capconvert has been instrumental in transforming our digital presence. Their data-driven approach to SEO and strategic ad management helped us break through our growth plateau and achieve results we didn’t think were possible within our budget.”
•••
Your Startup
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Answered
INSIGHT
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